High-Tech

While new technologies are a boon for High-Tech companies, opening up new communication channels across marketing, sales, and customer outreach, they also cause concern for CIOs who must grapple with data privacy, security, and compliance. Also, though piles of data is being created everyday, many CIOs do not have a clear idea of how to get a holistic view of all their enterprise data across on-premises systems and the cloud, or how to extract meaningful information from this data. Moving it all into one or more physical data warehouses is a solution, but a very expensive one, and one that is not suited for generating real-time insights.

Data virtualization is the answer to these challenges. Some of the biggest names in High-Tech industry are using data virtualization to roll out companywide product licensing changes, seamlessly operationalize multiple post-merger entities under the same corporate umbrella, or create a hybrid cloud infrastructure to accelerate the launch of products and services. For companies that want to ride the SMAC wave to gain competitive advantage and grow faster than ever, data virtualization is the answer.